Unlock 30-30 - A guide to maximizing marketing returns
This whitepaper helps marketing leaders implement strategies to maximize marketing ROI through modernization efforts. It outlines steps to recover 30% of trapped capital within 30 days by tackling inefficiencies such as manual tasks, technical debt, and poor data quality. It provides a structured framework for digital transformation using data-driven marketing methods. The framework emphasizes smarter investments, operational efficiency, and scalable strategies to turn marketing into a growth engine, ensuring sustainable ROI and future-ready capabilities that shape the future of marketing trends.
